Other ideas are to capitalize on novel, unique holidays (like Leap Day or National Donut Day). Or if it aligns with your brand’s personality, simply for a surprise-and-delight experience.Our tip: reserve them for an audience you know is likely to engage!2) Segment your audienceHere are some approaches to help you get the most ...
The post Make Every Subscriber a Winner: How to Use Email Scratch-Offs – Litmus appeared first on Digital Marketing Consultant.